
Inside Media -- new communications agency from industry experts -- launches in Houston
Inside Media, a communications and public relations firm founded by two accomplished women, today officially launched, aiming to transform how brands connect with audiences. Co-founders Marcy de Luna and Amanda Kuhl, who bring decades of combined experience in journalism, corporate communications, energy, and sustainability, lead the Houston-based agency.

Why press coverage builds more credibility than advertising
Unlike paid advertising, earned media is perceived as an independent endorsement, adding a layer of credibility that self-promotion cannot achieve.