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Winning visibility amid Google’s AI search disruption
Insights Marcy de Luna 10/21/25 Insights Marcy de Luna 10/21/25

Winning visibility amid Google’s AI search disruption

Google is altering how information is shared on the web, significantly affecting how publishers connect with their audiences.

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B2B visibility in the age of AI search: The power of earned media
Insights Marcy de Luna 6/18/25 Insights Marcy de Luna 6/18/25

B2B visibility in the age of AI search: The power of earned media

Artificial intelligence is rapidly transforming how decision-makers, including investors, regulators and procurement leaders, discover and evaluate companies in the industrial and energy sectors.

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Enhance your PR strategy with thought leadership
Insights Amanda Kuhl 5/5/25 Insights Amanda Kuhl 5/5/25

Enhance your PR strategy with thought leadership

Positioning executives as thought leaders has become an indispensable component of a comprehensive PR strategy. Thought leadership is establishing executives as industry experts through insightful content, interviews, and public speaking.

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Mastering the art of media engagement
Insights Marcy de Luna 4/17/25 Insights Marcy de Luna 4/17/25

Mastering the art of media engagement

Navigating interviews, press conferences, and media inquiries effectively requires preparation, strategic messaging, and an understanding of journalistic practices.

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